Privacy Policy (GDPR)
This Privacy Policy describes how Odd Sailor AB (“we,” “us,” “our”) collects, uses, stores, and protects your personal data when you visit dunken.se, use our services, or contact us. This policy has been prepared in accordance with the EU General Data Protection Regulation (GDPR) and Swedish data protection laws.
We respect your privacy and strive for the highest possible transparency.
1. Data Controller
Odd Sailor AB
Corporate ID: 559168-3791
Address: Hamnplan 8, 29495 Sölvesborg
Email: kundtjanst@dunken.se
Website: https://dunken.se
Odd Sailor AB is the data controller responsible for the processing of personal data in accordance with this policy.
2. What Personal Data We Collect
We may collect the following categories of personal data:
Name
Email address
Phone number
Shipping and billing address
Company name (for B2B contacts)
IP address and technical information (device, browser, operating system)
Purchase history and order information
Communication with customer service (e.g., email)
Consents and preferences
3. How We Collect Personal Information
Personal data is collected when you, for example:
Visit our website
Make a purchase
Contact us via a form or email
Subscribe to a newsletter
Interact with our ads (e.g., via Google Ads or Meta)
Accept cookies
4. Purposes and Legal Basis for Processing
We process personal data for the following purposes:
a) To fulfill contracts
Process orders and deliveries
Processing payments
Providing customer support
Legal basis: Contract
b) Communication and customer service
Answer questions
Handling complaints and support cases
Legal basis: Legitimate interest
c) Marketing and advertising
Displaying relevant ads on Google and Meta
Remarketing based on consent
Measure and optimize advertising in accordance with Google Consent Mode v2
Send newsletters via the email system (Rule)
Legal basis: Consent
d) Improvement of the website and services
Analysis of user behavior
Statistics and performance measurement
Legal basis: Legitimate interest
e) Legal obligations
Accounting and compliance
Legal basis: Legal obligation
5. Cookies, Tracking, and Consent Mode v2
We use cookies and similar technologies in accordance with Google Consent Mode v2 to:
Ensure the basic functionality of the website
Measure traffic and user behavior via Google Analytics (GA4)
Measure and optimize advertising via Google Ads
Enable advertising and remarketing via Meta (Facebook/Instagram)
Tracking for statistics and marketing purposes occurs only after you have given your consent. If consent is not given, only anonymized or limited data is used in accordance with applicable regulations.
Detailed information about cookies can be found in our Cookie Policy**.
6. Third Parties and Data Processors
We share personal data only when necessary and with trusted data processors, such as:
Payment providers
Logistics and shipping companies
IT and operations providers
Google (Analytics, Ads)
Meta (Facebook/Instagram)
Email system (Rule)
All parties process personal data in accordance with data processing agreements and the GDPR.
7. Transfer to Third Countries
Some providers may process data outside the EU/EEA. In such cases, we ensure that the transfer is carried out in accordance with the GDPR, for example through:
The European Commission’s Standard Contractual Clauses (SCCs)
Adequacy decisions
8. Retention Period
We store personal data only for as long as necessary for the purpose:
Customer data: for as long as the customer relationship exists
Accounting data: as required by law (at least 7 years)
Marketing data: until consent is withdrawn
9. Your rights
You have the right to:
Access your personal data (record extract)
Request correction of inaccurate information
Request erasure (“the right to be forgotten”)
Restrict processing
Object to processing
Transfer your data (data portability)
Withdraw consent at any time
To exercise your rights, contact us at kundtjanst@dunken.se.
10. Complaints
If you believe we are processing your personal data incorrectly, you have the right to file a complaint with:
The Swedish Data Protection Authority (IMY)
https://www.imy.se
11. Security
We implement technical and organizational security measures to protect personal data against unauthorized access, loss, or manipulation.
12. Changes to the Privacy Policy
We reserve the right to update this policy. The latest version is always available at dunken.se.
Last updated: January 23, 2026
13. Contact
If you have any questions about this Privacy Policy or our processing of personal data, please feel free to contact us: